Scripps Networks Expands Latin America Footprint
Miami, FL – Scripps Networks Interactive, the world’s number one developer and producer of lifestyle content, today announced a pan-regional launch of Food Network on DIRECTV across various countries in Latin America. Food Network, the leading global culinary lifestyle channel, first launched in Brazil, will now launch with DIRECTV, reaching more than six million viewers across the region. Food Network will be broadcast in both standard definition on channel 233, as well as high definition on channel 1233, and will offer global programming featuring kitchen competition, culinary adventure, instructional cooking and home entertaining.
“Expanding Food Network’s distribution in Latin America is a testament to Scripps Networks’ commitment to expanding the company’s regional footprint and to building scale for our international division,” said Jim Samples, President of Scripps Networks International. “DIRECTV is a leading provider in the region, and we are proud to have an agreement with them to offer a premium 24/7 food lifestyle channel to their subscribers and to build Food Network’s profile in the region.”
“Following the successful launch of Food Network in Brazil, we now have the opportunity to bring the channel’s high-quality, aspirational programming to a broader Latin American audience,” said Márcio Fonseca, Managing Director of Scripps Networks Latin America. “Viewers are hungry for engaging stories and relatable content from trusted personalities – and no one does that better than Scripps Networks.”
The network features popular global hit series from Food Network U.S., including Chopped, a high-stakes culinary competition hosted by Ted Allen where competitors are challenged to create delectable courses in a limited amount of time from the ingredients in the renowned Chopped mystery basket; two-time Emmy-nominated Diners, Drive-Ins and Dives, hosted by Guy Fieri, who, week-to-week, embarks on a cross-country road trip to uncover the best that America’s restaurants have to offer by way of regional classics and comfort food; Iron Chef America, a culinary competition based on the Japanese cult sensation Iron Chef, presents a challenge to a new chef and one of the resident “Iron Chefs” based on the famed “secret ingredient”; and Bobby Flay’s Barbecue Addiction which takes viewers back to the basics by focusing on easy, approachable cooking techniques for grilling new and traditional fare including fresh seafood to Southern barbecue to hamburgers and vegetables.
Food Network is a unique lifestyle network, website and magazine that connects viewers to the power and joy of food. Launched in the United States over 20 years ago, the network strives to be viewers' best friend in food and is committed to leading by teaching, inspiring, empowering and entertaining through its talent and expertise. Food Network is distributed to more than 100 million U.S. households and is available across Latin America, Europe, Middle East, Africa and Asia-Pacific.
About Scripps Networks Interactive
Scripps Networks Interactive (NYSE: SNI) is one of the leading developers of engaging lifestyle content in the home, food and travel categories for television, the Internet and emerging platforms. Its lifestyle media portfolio comprises popular television and Internet brands HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country, which collectively reach more than 170 million U.S. consumers each month.
Scripps Networks International distributes seven entertainment brands including Asian Food Channel, Cooking Channel, Fine Living, Food Network, HGTV, DIY and Travel Channel in nearly 180 countries and territories across Europe, Middle East and Africa, Asia Pacific, Latin America and the Caribbean. Scripps Networks International holds a joint-venture partnership with BBC Worldwide in UKTV in the UK and with Shaw Media in Canada. The division manages the company’s program licensing and distribution function, which makes its high-quality content available in more than 220 countries and territories around the world. Scripps Networks International is headquartered in Knoxville, Tenn., and New York, NY, with regional offices in London, Miami, Milan, Singapore and São Paulo. For more information, please visit www.scrippsnetworksinteractive.com.