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Food Network to Launch Down Under

World Screen

Read the full story in World Screen
SYDNEY: Australian public broadcaster SBS has partnered with Scripps Networks Interactive to launch a version of the latter’s Food Network down under.
Food Network will begin airing in the country on November 17. Viewers will be able to watch the channel for free when it goes live at 1 p.m. Aussie chef Curtis Stone will star in several shows on the network, including Beach Eats USA, Kitchen Inferno and Surfing the Menu. Other programming highlights include Rachael Ray's 30 Minute Meals, Giada at Home, Reza: Spice Prince of Vietnam, Bizarre Foods with Andrew Zimmern, Diners, Drive Ins & Dives and Chopped, sourced through an output and licensing deal with Scripps Networks Interactive. The channel will also feature a variety of SBS's locally made programs led by Australian personalities.
Food Network Australia will air 24 hours a day, seven days a week. All shows will also be offered through SBS On Demand.
Michael Ebeid, SBS's managing director, remarked: "SBS has a proud reputation for delivering distinctive food programming that allows Australians to delve into different cultures, and today we're excited to reveal the next course in our food menu. Food Network will offer a taste of something more, with a focus on simple, authentic and accessible everyday food inspiration from around the world, available all day, every day, across platforms, and for free."
SBS Chief Content Officer Helen Kellie said: "We know how much Australians love our food—preparing and sharing meals with family and friends is at the heart of modern Australian culture. Our audiences tell us there's an appetite for something fresh and different on TV. Food Network will offer everyday food inspiration for all Australians, with accessible cooking using simple ingredients, and food-inspired entertainment and travel for all of the family."
Chris Keely, Food Network's channel manager, added: "Whether it's learning tips and tricks from trusted kitchen masters like Curtis Stone and Rachael Ray, exploring all that's weird and wonderful as we explore the world's cuisine with personalities like Reza Mahammad, Andrew Zimmern and Guy Fieri, or getting your thrills with the likes of Ted Allen, Alton Brown and Bobby Flay as they put aspiring cooks to the test, Food Network will be home to some of the most popular programs in this genre."